Crazy Campaigning Provides Opportunities to UnLearn from Presidential Candidates

Posted Leave a commentPosted in 2016 Presidential Election, Advice for CEO's, Advice for Entrepreneurs, Advice for Students and Parents, Advice for Women, Atlanta, Career Advice, Chicago, Dallas, General, Getting Along in the Workplace, Japan, Los Angeles, Media, Memphis, Millennials, Net Neutrality, New Jersey, New York, Politics, Super Tuesday

In a wildly unpredictable election year, Michael Lyons, character actor in the Netflix series “House of Cards” and I (Cary Broussard), are launching a joint speaking tour to draw parallels between the race for the White House and what we can learn (or unlearn) from the candidates behaviors, branding and game plans. As a former U.S. Senate staffer and communications executive, I knew we couldn’t keep our mouths shut any longer….that we couldn’t let this campaign kick our butts and leave us depleted. So…. we are taking our non-partisan, entertaining opinions and brand lessons “on the road.” With an ever-increasing number of candidate “aha” moments to emulate or avoid, we are leveraging our public speaking experience, and experiences working with all sorts of people and media (yes, media are people too) to dissect candidates’ brand […]

Millennials Say (and Can Do) The Darn-dest Things

Posted Leave a commentPosted in Advice for CEO's, Advice for Students and Parents, Advice for Women, Career Advice, General, Getting Along in the Workplace, Japan, Los Angeles, Media, Millennials, New Jersey, New York, Respect in the Workplace

For those of you who don’t know what age range the Millennial group refers to…the “Millennials” are the generation born between 1975 and 1995 (18 years of age to 38). There’s a whole bunch of Millennials, the next biggest population bubble to come along since the Boomers (1945 to 1964). One of the great Milliennials I’ve come to know is a young woman named Sylvia Woloszyn. I met Sylvia when she attended my class on special event marketing at NYU. I soon found out that Sylvia is both soft spoken and brilliant. So when Sylvia graduated, I was thankful she agreed to work with my company and help it grow into a larger entity. She has a full time position with an airline company and works remotely for Broussard Global on a part time basis. […]

Bring Your Parents to Work Day. Really?

Posted Leave a commentPosted in Advice for CEO's, Advice for Entrepreneurs, Advice for Students and Parents, Atlanta, Chicago, General, Getting Along in the Workplace, Japan, Media, Memphis, New Jersey, New York, Respect in the Workplace

My parents helped me get my first job. My aunt had a friend who was the Executive Director of the American Cancer Society. Aunt Milton (yes, my Aunt’s name was Milton) helped me get an interview for the PR Director/Special Events position. The hiring decision was given to an impartial 3rd party, the publicity chairman, who happened to be the local NBC news anchor. I got the job, and my career in public relations began…and my parents butted out. However, 25 years later, I wonder how involved I would be as a parent in helping my child land a job. The article in PRNewser below and other media pubs are buzzing about how LinkedIn and companies are involving parents of millennials in the hiring, retention process, primarily with regard to internships. Finding the right workplace […]

Do personalities get wrinkles?

Posted Leave a commentPosted in Advice for Entrepreneurs, Advice for Students and Parents, Atlanta, Chicago, General, Getting Along in the Workplace, Japan, Media, Respect in the Workplace

I know we have creams, plastic surgery, all sorts of supposed cures for making our wrinkles go away. No matter what I’m armed with, winning the war on wrinkles is probably a losing battle…but don’t get me wrong I’m certainly willing to stay in the battle! However, I would really would rather spend time in a more cause-related battle, making improvements to the wrinkles in my personality…. Starting with being a more giving person, being more understanding of my husband, more thoughtful to my co-workers, less egotistical, less judgemental, less fearful about the future – Wrinkles or no wrinkles. So when I watched this TED TALK video featuring Jane McGonigal and how her video game helped pull her out of depression following an injury, I was intrigued. Did you watch it? I am grateful to […]

Posted 5 CommentsPosted in Advice for CEO's, Advice for Entrepreneurs, Advice for Students and Parents, General, Getting Along in the Workplace, Japan, Respect in the Workplace

(This is an excerpt from my speech given in Dallas, at the invitation of Linda Descano, president of Citi’s Women & Co and head of digital media.) Women’s issues seem to be at the forefront. Through the fog of controversy, we are getting some kickin’ coverage on the issues. From the Atlantic Monthly, July 2012, article by Ann Marie Slaughter, saying women can’t have it all to McKinsey & Co, releasing the “Women Matter” studies, stating that keeping women in the workforce are our competitive edge in business. Women Matter Asia supports the same. If you agree or disagree with Professor Slaughter’s article, you can tell her on Twitter @SlaughterAM When I was Head of Marketing and Branding at MPI (Meeting Professionals International), from 2006-2008, we learned then that the wealth of the world was […]

High Performers and Innovators, Please Apply Today"

Posted Leave a commentPosted in Advice for CEO's, Advice for Entrepreneurs, Advice for Students and Parents, Atlanta, Chicago, General, Getting Along in the Workplace, Japan, Media, Memphis, Respect in the Workplace, Women in Media

What makes workplace diversity potentially one of the most polarizing issues today in business? I have rarely, if ever, worked for someone who was my mirror image. However, many, if not most of us, feel more comfortable and more at ease with someone who shares our same belief system, likes and dislikes … and, yes, even looks like we do. What I’ve just described will solicit a different reaction from those filtering my words. For example, those reading who are between 35 to 65+ years of age may have quite a different reaction from someone 18 to 35 years of age. Within this dichotomy of perspectives rests our hope, our future and our burden in business and society today. I have been fortunate to teach undergraduate and graduate classes at New York University in the […]

Back from Japan, a little jet-lagged and a lot inspired

Posted Leave a commentPosted in Advice for CEO's, Advice for Entrepreneurs, General, Japan, Los Angeles, Respect in the Workplace

I didn’t think to ask anyone how jet-lag would affect me upon returning from Japan….Finally two weeks after my trip, I felt normal again. FYI – Melatonin was not helpful to me – it actually made me feel awful. I don’t recommend it, but my colleague traveling with me loved its effects! Traveling for 3 weeks straight with back to back speaking engagements from Memphis, Dallas, Los Angeles and of course Japan, drained my energy. Although jumping back into teaching at NYU re-energized me! As I listen to and read historical reports on the 70th anniversary of Pearl Harbor today, my emotions and perspective are mixed. I wince in horror at the root and destruction of wars and yet I have to stay hopeful that current wars will one day be settled in peaceful partnership […]

Exploring similarities and differences between Japan and the US

Posted Leave a commentPosted in Advice for CEO's, Advice for Entrepreneurs, Advice for Students and Parents, General, Getting Along in the Workplace, Japan, New Jersey, New York, Respect in the Workplace

Reflecting upon what makes diversity and inclusion so powerful in art, culture and business, I look forward to posting impressions from my upcoming trip to Japan. Most recently a study from GEWEL (Global Enhancement Women’s Executive Leadership), conducted in 2009-10 found findings that show Japan and U.S. have much to learn from each other. This study opens the door to more opportunity for businesses in the U.S. to collaborate with the Japanese. The economic pressures we are facing world over require that we collaborate in fresh ways. Hiroko Tatebe, founder of the Global Organization for Leadership and Diversity, and a pioneer in this area, is a great resource in understanding the opportunities for leadership and collaboration between the two cultures. Ms. Tatebe has invited me and my colleague Leslie Grossman, founder of Women's Leadership Exchange, […]