Hey FCC. Do you have the right to rule on Internet Net Neutrality? Seven years ago, no…

Posted Leave a commentPosted in Advice for CEO's, Advice for Entrepreneurs, Alliance for Women in Media, Career Advice, Dallas, FCC, Media, Net Neutrality, Politics, Women in Media

Please read what the FCC opinion on net neutrality looked like in 2010 when I wrote this blog. Actress Justine Bateman, Justin Bateman’s sister inspired me to write this blog when I was acting CEO of the Women’s Alliance for Media in D.C. Justine has been a fierce advocate on keeping the Internet open for the masses. I feel very powerless right now in this discussion in 2017. If you have ideas on what the FCC should do, please make your voice heard. It does appear that the FCC may have a clue…when it comes to keeping the Internet open for the masses in the U.S. – It seems that the FCC (Federal Communications Commission), Hollywood, big Internet companies (Google, Verizon), the Wireless industry and public rights advocates are divided on how to preserve and, […]

Crazy Campaigning Provides Opportunities to UnLearn from Presidential Candidates

Posted Leave a commentPosted in 2016 Presidential Election, Advice for CEO's, Advice for Entrepreneurs, Advice for Students and Parents, Advice for Women, Atlanta, Career Advice, Chicago, Dallas, General, Getting Along in the Workplace, Japan, Los Angeles, Media, Memphis, Millennials, Net Neutrality, New Jersey, New York, Politics, Super Tuesday

In a wildly unpredictable election year, Michael Lyons, character actor in the Netflix series “House of Cards” and I (Cary Broussard), are launching a joint speaking tour to draw parallels between the race for the White House and what we can learn (or unlearn) from the candidates behaviors, branding and game plans. As a former U.S. Senate staffer and communications executive, I knew we couldn’t keep our mouths shut any longer….that we couldn’t let this campaign kick our butts and leave us depleted. So…. we are taking our non-partisan, entertaining opinions and brand lessons “on the road.” With an ever-increasing number of candidate “aha” moments to emulate or avoid, we are leveraging our public speaking experience, and experiences working with all sorts of people and media (yes, media are people too) to dissect candidates’ brand […]

CinderellaCEO-Candice Quarles, CEO of 9 Happy People Lifestyle Brands

Posted Leave a commentPosted in Advice for CEO's, Advice for Entrepreneurs, Advice for Students and Parents, Advice for Women, Career Advice, Dallas, Fashion, Happiness, Media, Purpose-driven, Underserved communities

I love happy people, and who doesn’t? Well, how would you like 9 Happy People? And there are more…Meet Candice Quarles, CEO of 9HappyPeople Lifestyle brands. Candice is a brilliant civic leader and new mom, and spent time talking with us on CinderellaCEO On Air about how her entrepreneurial venture is improving communities. Formerly an executive with Deloitte Big Four Accounting firm, and the Urban League of Dallas, she has her Masters in Human Resources (pssst….she’s really smart!). All this has prepared her for her most important job yet. Each purchase from 9HappyPeople brand helps create jobs in local, under-served communities like East and South Dallas. 9HappyPeople has modern, trendy designs that share positive messages, and every piece is high quality, made with the finest materials. When you buy 9HappyPeople, you are helping to combat […]

Millennials Say (and Can Do) The Darn-dest Things

Posted Leave a commentPosted in Advice for CEO's, Advice for Students and Parents, Advice for Women, Career Advice, General, Getting Along in the Workplace, Japan, Los Angeles, Media, Millennials, New Jersey, New York, Respect in the Workplace

For those of you who don’t know what age range the Millennial group refers to…the “Millennials” are the generation born between 1975 and 1995 (18 years of age to 38). There’s a whole bunch of Millennials, the next biggest population bubble to come along since the Boomers (1945 to 1964). One of the great Milliennials I’ve come to know is a young woman named Sylvia Woloszyn. I met Sylvia when she attended my class on special event marketing at NYU. I soon found out that Sylvia is both soft spoken and brilliant. So when Sylvia graduated, I was thankful she agreed to work with my company and help it grow into a larger entity. She has a full time position with an airline company and works remotely for Broussard Global on a part time basis. […]

Bring Your Parents to Work Day. Really?

Posted Leave a commentPosted in Advice for CEO's, Advice for Entrepreneurs, Advice for Students and Parents, Atlanta, Chicago, General, Getting Along in the Workplace, Japan, Media, Memphis, New Jersey, New York, Respect in the Workplace

My parents helped me get my first job. My aunt had a friend who was the Executive Director of the American Cancer Society. Aunt Milton (yes, my Aunt’s name was Milton) helped me get an interview for the PR Director/Special Events position. The hiring decision was given to an impartial 3rd party, the publicity chairman, who happened to be the local NBC news anchor. I got the job, and my career in public relations began…and my parents butted out. However, 25 years later, I wonder how involved I would be as a parent in helping my child land a job. The article in PRNewser below and other media pubs are buzzing about how LinkedIn and companies are involving parents of millennials in the hiring, retention process, primarily with regard to internships. Finding the right workplace […]

Do personalities get wrinkles?

Posted Leave a commentPosted in Advice for Entrepreneurs, Advice for Students and Parents, Atlanta, Chicago, General, Getting Along in the Workplace, Japan, Media, Respect in the Workplace

I know we have creams, plastic surgery, all sorts of supposed cures for making our wrinkles go away. No matter what I’m armed with, winning the war on wrinkles is probably a losing battle…but don’t get me wrong I’m certainly willing to stay in the battle! However, I would really would rather spend time in a more cause-related battle, making improvements to the wrinkles in my personality…. Starting with being a more giving person, being more understanding of my husband, more thoughtful to my co-workers, less egotistical, less judgemental, less fearful about the future – Wrinkles or no wrinkles. So when I watched this TED TALK video featuring Jane McGonigal and how her video game helped pull her out of depression following an injury, I was intrigued. Did you watch it? I am grateful to […]

There’s a Right Way to Zag in Marketing

Posted Posted in Advice for CEO's, Advice for Entrepreneurs, General, Media, New York

Within the marketing industry, many organizations have created annual award shows for the creative product. The general public rarely sees who the winners are. Most of them are set up for internal publishing and viewing. It may sound too simple, but a quicker way to survey or benchmark the quality of creative products for any given year is to review Super Bowl commercials, and global events like the Olympics. Venturing to say, probably only two or three commercials were worth the astronomical media costs this year. Yes, they made you laugh, but what was the product they were selling? Or the cinematography was magnificently executed, but how clear was the message they were trying to convey? What was the point of difference of the product or service? Take another quick glance survey into the world […]

High Performers and Innovators, Please Apply Today"

Posted Leave a commentPosted in Advice for CEO's, Advice for Entrepreneurs, Advice for Students and Parents, Atlanta, Chicago, General, Getting Along in the Workplace, Japan, Media, Memphis, Respect in the Workplace, Women in Media

What makes workplace diversity potentially one of the most polarizing issues today in business? I have rarely, if ever, worked for someone who was my mirror image. However, many, if not most of us, feel more comfortable and more at ease with someone who shares our same belief system, likes and dislikes … and, yes, even looks like we do. What I’ve just described will solicit a different reaction from those filtering my words. For example, those reading who are between 35 to 65+ years of age may have quite a different reaction from someone 18 to 35 years of age. Within this dichotomy of perspectives rests our hope, our future and our burden in business and society today. I have been fortunate to teach undergraduate and graduate classes at New York University in the […]

"Quote from Chasing Cool"

More Customers, More Money – Decoding Online Marketing

Posted Leave a commentPosted in Advice for CEO's, Advice for Entrepreneurs, Advice for Students and Parents, Alliance for Women in Media, General, Media, Net Neutrality, Women in Media

More Customers, More Money – Decoding Online Marketing and Social Media. Discussing Social Media Marketing Issues at the Women Impacting Public Policy Conference in Washington, D.C. on July 18th · Cary Broussard, Owner, Broussard Marketing Communications · Leah Brown, President and CEO, A10 Clinical Solutions · Elaine Starling, President, Starling Media Services · Mary Ann Fitzmaurice Reilly, Senior Vice President, Customer Marketing and Experience, American Express OPEN My lead slide is from the book, Chasing Cool, featuring a quote from the group head of Estee Lauder, ” I love looking at trend reports, because then I know exactly what not to do…” This Fashion Startup (Sell the Stuff) has a great social media strategy: